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Category Analyst - CVS



Category Analyst - CVS

Parsippany, NJ

Competitive Salary & Excellent Benefits Package 


The Category Analyst is responsible for supporting the category management team (managers and team leader) by leveraging data to drive actionable insights using the category management process as a decision platform for all initiatives designed to drive 4P initiatives and key projects.  This position utilizes a variety of data sources including CVS internal POS, CVS loyalty data, market syndicated data, consumer panel data and consumer insight studies. This person will be focused on defining and communicating category and consumer trends as well as developing retailer strategy and recommendations that drive increased sales and profits for category growth.


You’ll succeed because you will… 

  • Support Customer Category Manager (CCM) with in-depth analysis of strengths / opportunities of current execution of category 4P strategies.  
  • Identify actionable insights from data analysis and makes recommendations for customer when needed.
  • Measure performance and impact of initiatives.  Communicate results effectively. 
  • Understand and apply Customer, Consumer, Shopper and Industry insights using various data resources and other market research data.
  • Provide support as needed for category reviews, providing unbiased analysis, interpretation and actionable recommendations for improving category performance.
  • Provide support as needed for planogram assessments.
  • Support CCMs & Team Leads to seek, create and develop new business opportunities to drive category growth.
  • Manage ad hoc, weekly and monthly reporting to support CCMs, Team Leaders and CVS category managers.
  • Work with CCM/Team Lead to present high level macro consumer and industry trends.
  • Contribute to insight driven innovation sessions to stimulate internal idea generation.
  • Support CCMs and CVS category managers on any special projects or assignments related to their business.
  • Maintain confidentiality of restricted customer information and develop a trusting relationship with CVS as a category expert.


You’ll love it because… 

…you’ll get to make an impact like never before. You’ll be responsible for your own projects - we can’t wait to listen to your ideas. The products you help us get out there will make people’s lives better. Our iconic brands will provide an incredible platform for you. And our dynamic, ownership-driven culture will help bring the very best out of you, every day. 


  • Bachelor’s Degree in Business or related field required
  • 3 years CPG experience and proven knowledge/understanding of syndicated data (IRI or Nielsen)
  • CVS and/or Category Management experience preferred with a market analysis background
  • Strong analytical and problem solving skills
  • Detailed oriented with strong organizational skills and ability to successfully multi-task
  • Understanding of IRI, Nielsen, NPD or other syndicated data, marketing research, and current product sales and industry trends
  • Computer proficient (Microsoft Office, IRI/Nielsen, CVS’s systems – Extracare, Precima)
  • Space Management software knowledge (JDA Space Planning / ProSpace)
  • Strong oral, written, and presentation skills
  • Strong leadership, teamwork, and interpersonal skills
  • Ability to interact with diverse personalities at all levels of the organization
  • Ability to work in a fast paced environment, manage multiple projects simultaneously and prioritize work to meet deadlines is essential to be successful in this position




All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; color, ethnicity, race, citizenship, and national origin; religion; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law. 

Nearest Major Market: New York City
Nearest Secondary Market: Newark

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