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Senior Trade Marketing Manager (Hygiene BU)

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.

Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.


Our Sales teams help to deliver Reckitt's purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online.

Within Sales, we're focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success.

We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development.

About the role

You will lead the brand commercial strategy to deliver excellence in distribution, pricing, promotion, shelf placement and second display, with the goal of driving profitable growth both for our brand and for the Category within our customers, while satisfying our shoppers and consumers. Your action will span across a wide range of distribution channels, as Brick & Mortar (Hypermarkets, Supermarkets, Drugstores, Discounters), Pure Players (e.g., Amazon) and Brick & Click retailers. Leveraging on a solid sales and trade marketing background within FMCG, you will have a full ownership about brand P&L, starting from an accurate forecasting to an effective trade spending management (e.g., contract, conditional promo discount, listing fees).


Your responsibilities

> Setting a long-term omnichannel category growth strategy, where our brand plays the role of value generator.

> Building the annual Brand Plan by working closely with the multifunctional team (marketing, trade marketing, supply, finance) to drill down marketing strategy into sales execution guidelines.

> Deploying Category & Brands Plans to Sales Teams during quarterly canvass meetings.

> Interacting with relevant sales stakeholders (e.g., Sales director, Head of Channel, National & Regional Account Managers, Head of Trade Marketing...) to spot opportunities and tackle execution challenges.

> Support Sales in key negotiations & Top-to-Top meetings with our customers.

> Reporting regularly to the Management Team about the financial and in-market performance, and set actionable execution plans to deliver our targets.

> Being the line manager of a team of 2 to 4 people

The experience we're looking for

Master’s degree in economics, business administration or engineering.

At least 5 years of experience in FMCG, both in Sales and Trade marketing. 

A successful track record as Sales Account Manager for key retailers in required.

Deep Sales knowledge and understanding of retail practice.

Advanced knowledge of Excel

Fluency in Italian and English

The skills for success

Trade Marketing, Field sales management, Analysing sales and data, Leadership skills, Consumer Insights; Shopper Insights; Customer Insights; Category Analysis, Collaboration and partnership skills; Influencing, Customer strategy; Channel strategy, Sales strategy development, Perform product planning, financial acumen, commercial accumen, Sales negotiation, P&L Management, Strategy Execution, Operational Excellence.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.

We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.


We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.

All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

Job Segment: Nutrition, Counseling, Healthcare

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