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Performance Marketing (PX) and Consumer Experience (CX) Manager

City:  Sisli

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.

Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

About the role

Your core focus is to Own & Drive Traffic Acquisition strategy for E-commerce business within Media Team, through In-platform and Out-platform media; collaborating with various internal and external stakeholders.
Your key responsibility is to ensure In-platform media with higher ROAS are fully leveraged & exhausted; Out-platform means are optimized for ROAS and Click Through Rate. 

Your responsibilities

In summary, you'll:

  • Be an active member of Media team, responsible for Hygiene brands (Finish, Vanish, Airwick, Lysol, Cillit Bang, Calgon, Marc MC) demonstrating ‘growth hacking’ and ‘resourceful’ mindset
  • Take an analytical and evidence-led approach to Performance Marketing; own in-platform and out-platform spend; maintain forward forecast by Brand / Brand Segment at SKU level 
  • Apply E-commerce Traffic model to work back from the sales target to identify traffic targets & optimization opportunities while maintaining an optimal spend mix
  • Craft and cultivate strong, lasting partnerships with key e-commerce accounts, understanding their needs and objectives.
  • Propel sales forward by executing strategic account plans that contribute to Reckitt's and our clients' growth.
  • Team up with various internal departments to enhance product presence, ensuring engaging promotions and effective marketing tactics.
  • Stay ahead of e-commerce market trends, applying your insights to Reckitt's approach and offerings.
  • Maintain platform compliance while enhancing the online shopping journey for customers.

The experience we're looking for

•    Must be a proactive self-starter with can-do attitude; demonstrate entrepreneurial spirit; 
•    Must have some experience and exposure to Digital Media, Paid Search, Re-targeting, Publishers and Affiliates
•    Hands on experience of Programmatic and Digital buying is preferred
•    Strong analytical and data mining attitude; ability to use data to develop and support decisions
•    Command over Data & Insights tools, particularly Excel
•    Hands-on digital marketing experience, specifically campaign management on major paid media platforms (Google, Meta, Tiktok etc.)
•    In-depth knowledge of digital marketing channels such as SEO, SEM, E-mail marketing and Social Media.
•    Proficiency in digital marketing tools such as Google Analytics, Google Ads, Facebook Business Manager and etc.
•    Experience of working with dominant E-commerce player and having media agency backround is an advantage
•    Strong inter-personal skills, able to independently engage internal and external stakeholders

The skills for success

Ecommerce, Analysing sales and Ecommerce data.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.

We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.


We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.

All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

Job Segment: Counseling, Nutrition, Healthcare

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