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Brand Marketing Specialist (Graduates Development Programme), Health

City:  Warszawa

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.

Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.


Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. 

Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.  

With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.  

With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.

Graduates Development Programme

Graduate Development Programme (GDP) gives you an in-depth look at our business as a whole, while immersing you in real roles within a functional area of the business to accelerate the career of young talents at Reckitt. You will gain valuable experience through proper mentoring, taking risks, and working in a dynamic environment. 

This talent program is designed to unlock the potential of our next generation of leaders. It is a great opportunity for you to develop professionally and become a potential future manager. 

About the role


Brand Marketing Specialist – Graduates Development Program (GDP)

Warsaw, Poland

As a Graduate, you will have a chance to join a fast-track 18-24 months (full-time), cross-function program for young talents with regional cooperation and dedicated regional development plan, having the freedom to gain hands-on experience with some of the world’s most leading consumer products. It will enable you to gain an extensive view of the business and speed up your career!

During the program, you will go through at least 2 rotations between business functions/teams, starting at Marketing.

Your responsibilities

During 1st rotation, you'll:

  • Conduct in-depth research and analysis to understand the unique needs, preferences, and media consumption habits of POME.
  • Develop a comprehensive POME marketing strategy with clear objectives, target segments, and key messaging.
  • Create and execute impactful marketing campaigns across various channels, including digital, social media, print, events, and community partnerships.
  • Manage and optimize campaign performance through data analysis and A/B testing.
  • Collaborate with cross-functional teams (media, trade marketing) to ensure brand consistency and messaging alignment.
  • Track and measure marketing campaign results and ROI, reporting regularly to management
  • Stay up-to-date on industry trends and best practices in POME marketing.

The experience & skills we're looking for

  • Bachelor or Master Graduate or a final year student at university/college
  • Preferably already bringing some experience (internship, student organization, etc.), FMCG nice to have
  • MS Office proficiency 
  • Fluent English & Polish
  • Ready to work in full-time (40h per week)
  • Willing to move and grow between business functions
  • Eager to develop, open-minded, ready to grow internationally, purpose-driven
  • Diverse and inclusive mindset
  • Leadership potential
  • Ideally internationally mobile

Skills for success

Analytical skills, Presentation skills, Creativity, FMCG/Consumer Health Experience, Brand Management.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.

We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.


We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.

All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

Job Segment: Medical, Counseling, Nutrition, Healthcare

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