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Commercial Excellence Lead

City:  Bangkok

Bangkok, Thailand

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

Function

Sales (Trade & Customer Marketing)

About the role

The Commercial Excellence Lead is responsible for driving commercial insights, revenue growth management, trade investment effectiveness, business analytics, and sales force performance across Reckitt Thailand. This role transforms market, shopper, customer, and internal performance data into actionable strategies that accelerate growth, improve execution quality, and enhance commercial return on investment. Working closely with Sales, Trade Marketing, Finance, and Category teams, you will build a data-driven commercial organization and enable fact-based decision making across channels and customers.

Your Responsibilities

  1. Shopper, Category & Channel Insights
    - Lead and consolidate insights from Nielsen, EPOS off-take data, and internal sales performance data.
    - Identify growth opportunities, risks, and performance gaps across categories, customers, and channels.
    - Generate actionable recommendations to support commercial strategy and execution.
  2. Revenue Growth Management (RGM)
    - Lead pricing, price movement, and portfolio mix analysis.
    - Identify revenue growth opportunities and support strategic pricing decisions.
    - Partner with Sales and Finance teams to improve revenue and profitability outcomes.
  3. Promotion & Trade Spend Effectiveness
    - Own promotion effectiveness measurement and post-evaluation processes.
    - Monitor and optimize trade spend investment to maximize ROI.
    - Recommend actions to improve promotional efficiency and commercial returns.
  4. Business Analytics & Reporting
    - Develop and own business performance dashboards and scorecards.
    - Standardize commercial KPIs across teams and functions.
    - Deliver accurate and timely reporting to support management decision-making.
  5. Sales Force Effectiveness
    - Monitor sales productivity, incentive schemes, and field force performance.
    - Analyze sales KPIs and recommend productivity improvements.
    - Own GT Sales Budget management in partnership with Sales and Commercial Finance teams.

The experience we are looking for

  • 5+ years of experience in Commercial Excellence, Revenue Growth Management, Category Management, Trade Marketing, Sales Analytics, or Business Insights within FMCG or Consumer Health industries.
  • Strong experience using Nielsen, EPOS, syndicated market data, and internal sales performance data.
  • Proven track record in pricing analysis, promotion evaluation, and trade investment management.
  • Experience building business dashboards and KPI reporting using tools such as Power BI, Tableau, or similar platforms.
  • Strong stakeholder management skills with the ability to influence business decisions through data-driven insights.
  • Experience partnering with Sales, Marketing, Finance, and Supply teams in a matrix organization.

The skills for success

  • Commercial Analytics
  • Revenue Growth Management (RGM)
  • Category & Shopper Insights
  • Pricing Strategy & Optimization
  • Promotion Effectiveness Evaluation
  • Trade Spend Management
  • Business Performance Reporting
  • Dashboard Development & Data Visualization
  • Strategic Thinking
  • Stakeholder Management & Influencing
  • Problem SolvingCross-functional Collaboration

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.


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