Senior Brand & Trade Marketing Manager Essential Home

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.
Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

About the role

As Senior Brand & Trade Marketing Manager HU & ADR you’ll drive the growth of your categories through excellent marketing execution. As an integral member of an experienced and dynamic team, you will be given extensive and diverse responsibilities across the full marketing mix and will play a key role in developing the overall category strategy. You will report to our Head of Marketing & Trade Marketing and will be working with our Essential Home portfolio with brands like AirWick, Calgon and Cillit.

Your responsibilities

• Independently lead 4P strategy development and execution across key customers.
• Own Brand Plan delivery for revenue, profit and market share targets, in coordination with Supply, Sales and Finance and other support functions.
• Provide performance and financial updates in company forums; propose strategic adjustments to optimize performance.
• Partner with Sales to define pricing, promo, and distribution strategy aligned with shopper needs.
• Drive and guide NPD/EPD/BDI launches with E2E responsibility and ensure successful go-to-market execution using full 4P planning.
• Represent the brand and category in internal and external engagements, sharing market trends and brand direction.
• Drive portfolio optimization, balancing financial and operational KPIs with market relevance.
• Ensure adaptation of global market copy and media strategy across region where needed.
• Lead strategic cross-functional initiatives and commercial planning.
• Partner with media, consumer and market insights managers to build and execute strong brand media plans.
• Plan and track budget, responsible for own PO creation.

The experience we're looking for

• Bachelor’s degree ideally in Marketing field.
• At least 3-4 years’ experience in FMCG or OTC brand marketing; trade marketing experience is a plus.
• Fluent in English and Hungarian.
• Sufficient knowledge of MS Office.
• Proven track record of driving results and managing complexity.
• Strong analytical and strategic skills, with deep understanding of financial and commercial levers.
• Positive, proactive and hands-on attitude with problem-solving mindset.
• Action-oriented and motivated by outperformance, able to react quickly.

The skills for success

Brand Marketing, Trade Marketing, Brand plan, Strategic thinking, Adaptability and Innovation, FMCG/Consumer Health Experience, Project Management, Analysing data.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.
We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.
All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.