Trade Marketing & Insights Manager

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.
Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

As Part of the Reckitt Ireland Team

You will work on the front line of strategic execution and at the centre of product delivery within a FTSE10 Company with results that consistently outperform our competitors.

Our brands are Number 1 or Number 2 brands in all their categories and we work with key retailers across both the Pharmacy & Grocery Channels in Ireland. You will be able to say that you work for a company recognised for the strength of its commercial capabilities, thought leadership & innovation, offering numerous career opportunities.

About the role

As a Trade Marketing & Insights Manager you will be expected to own and drive the Reckitt 4P strategy for Reckitt Brands with a true opportunity to create and drive change. You will be expected to identify opportunities and risks, to deliver the optimum plans against these, and to drive the business toward rapid and decisive action plans to win in the market. You will have high levels of involvement across the Reckitt commercial teams and with the Senior Management Team (Local and Global).

Your responsibilities

• Develop and execute effective 4P strategies based on Global Success Models and an understanding of customers, categories and consumers to maximise profitability
• Develop short and long-term category strategies based on a thorough diagnosis & understanding of market conditions and trends
• Lead annual category 4Ps planning and review process by understanding business objectives and translating them into a 4Ps roadmap for Sales execution. 
• Build 4Ps gap analysis and work with Sales and Customer Marketing to develop/agree clear, specific plans for corrective action.
• Champion new product market entry and execution. Includes development of sales presentations & materials and tracking/analysing 4Ps in-market implementation. Liaise with Marketing & Sales to ensure that NPD plans and wider categories are aligned, and best practices are shared.
• Drive Range Review process across commercial functions. 

• Customise strategies and plans to align with and support the retailer’s strategy and influence key decision-makers to improve in-store presence and execution of the category
• Assist in the development of trade spend guidelines, perform top-line allocations and review and authorize planned trade investment.
• Make decisions based on a thorough understanding of NR, Trade Spend and Gross Margin.

The experience we're looking for

• Degree calibre with sales / marketing / data or retail management background, with strong category management experience within FMCG
• Demonstrable commercial acumen and good understanding of Customer Management Process.
• Ability to analyse large volumes of complex information, interpret & construct straightforward plans
• Strong commercial acumen & ability to analyse P&L performance to provide recommendations.
• Confident of communicating and influencing at all levels of the organisation
• Strong knowledge of Syndicated Data (Nielsen/IRI, Spectra, Panel Data, A&Us)
• Advanced usage of Excel, PowerPoint, Nielsen, Kantar (or equivalent; and basic Spaceman (or equivalent)
• Strong oral, written communication, and presentation skills

The skills for success

Data Analysis, Ecommerce, Adaptability and Innovation, Social Media, Ecommerce data, Digital Marketing Expertise, E-commerce Platforms, FMCG/Consumer Health Experience, Brand Management, Project Management, Analysing sales, Customer Relationship Management (CRM).

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.
We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.
All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.