Senior Brand Manager Auto Dish EU (CAP)

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.

Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

​Category Growth Organisation​

Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.

Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.

With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.

With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.

About the role

As Senior Brand Manager Auto Dish EU (CAP), you will play a pivotal role in driving the growth of Reckitt's Auto Dish portfolio across Europe. Acting as the link between global brand strategy and in-market execution, you will lead the deployment of commercial activations, innovation launches, communication plans, and capability-building initiatives that accelerate portfolio performance across diverse European markets.

This is a highly collaborative role requiring strong commercial acumen, strategic thinking, and the ability to influence stakeholders across Marketing Excellence, Sales, Trade Marketing, Communications, and regional market teams. You will ensure best-in-class execution of growth initiatives while driving performance through data-led decision making and continuous learning.

Your responsibilities

• Drive the execution of the Auto Dish Europe growth agenda, ensuring effective deployment of brand strategies and activations across markets.
• Lead the commercialization and rollout of innovation initiatives, partnering with cross-functional teams to deliver best-in-class launch execution and market readiness.
• Develop and deploy integrated activation, communication and e-commerce plans, ensuring consistent execution across consumer, shopper and digital touchpoints.
• Lead business performance tracking, analyze growth drivers and translate insights into actionable recommendations to accelerate portfolio growth.
• Build strong partnerships with European market teams, acting as a key point of contact and enabling excellence through knowledge sharing and capability building.
• Lead cross-functional alignment across Marketing, Sales, Trade Marketing and Communications teams to ensure seamless execution of strategic priorities.
• Champion a culture of continuous improvement, collaboration and high performance as an active member of the European Auto Dish leadership community.

The experience we're looking for

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 5+ years of experience in FMCG marketing, brand management, or related commercial roles.
• Proven track record of leading innovation launches, commercialization initiatives, and integrated marketing campaigns.
• Strong expertise in brand building, communications planning, portfolio management, and launch commercialization.
• Strong commercial acumen and analytical skills, with the ability to translate business insights into actionable growth opportunities.
• Proven ability to influence and build relationships across functions, markets, and seniority levels within complex matrix organizations.
• Results-oriented, entrepreneurial, and able to thrive in a fast-paced international environment.
• Fluent English is essential; German and/or additional European languages are advantageous.

The skills for success

Brand Management, Strategic Thinking, Commercial Acumen, Integrated Communications Planning, Market Activation, Stakeholder Management, Influencing, Cross-functional Collaboration, Matrix Leadership, Analytical Thinking, Data-driven Decision Making, Growth Mindset, Agility, Resilience, Relationship Building.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.
We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.
All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.