Senior Mgr. I&A - Africa
We are Reckitt
Marketing Excellence
About the role
Step into the world of Reckitt as Senior Mgr. I&A - Africa this role is a strategic regional position focused on embedding the consumer voice into decision-making across South Africa and Sub‑Saharan Africa. Beyond executing research, it requires strong strategic thinking to translate global insights into locally relevant actions that drive sustainable growth.
The position partners closely with Marketing, Trade, and Commercial teams across multiple brands, helping to shape strategy, set priorities, and ensure consumer and shopper insights guide planning and execution. Success in the role depends on the ability to navigate ambiguity, challenge assumptions, and deliver clear, evidence-based recommendations in a fast-paced, emerging markets environment. If you have a thirst for challenge and a desire to leave a mark on an industry leader, we are eager to welcome you aboard.
Your responsibilities
- Lead the consumer and shopper insights strategy across South Africa and Sub‑Saharan Africa, aligned with regional business goals.
- Develop and execute integrated research plans for brands and markets, balancing local needs and priorities.
- Act as a senior partner to Marketing, Sales, and Leadership to shape strategy, portfolio decisions, and activation plans.
- Translate continuous and syndicated data into clear insights on brand and channel performance drivers.
- Understand GTM Excellence levers or Consumer Health and Consumer Packaged Goods pillars and be able to elevate measurement maturity - identifying (What) and activating (How) opportunities on these KPI's
- Deliver and synthesize primary research into compelling, actionable recommendations for business growth.
- Challenge assumptions, embed consumer truth in decisions, and build strong supplier partnerships while supporting team capability development in a fast-paced environment.
The experience we're looking for
- Bachelor’s degree required; Master’s degree in Marketing, Business, Psychology, Statistics, Engineering or a related field preferred.
- 8–12+ years’ experience in Consumer Insights, Analytics or Market Research roles.
- Significant hands-on experience across Sub-Saharan Africa markets (e.g. South Africa, Nigeria, Kenya and/or similar).
- Must have a background in Consumer Healthcare and/or FMCG either directly at the client side or partner agency.
- Strong experience working with retail panel analysis, and Point of Sale / Customer data analysis.
- Experience leading or feeding into customer JBP's would be an advantage.
- Experience operating in large, matrixed, multinational organisations.
- Strong strategic thinking capability with the ability to connect consumer and shopper insight to business growth outcomes.
- Highly numerate, excellent communication skills and the ability to connect the dots and data story telling.
- Proven ability to influence without authority and partner effectively with senior stakeholders.
The skills for success
What we offer
Equality
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