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Trade Marketing Executive (TME)

City:  Johannesburg

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

​Sales​

Our Sales teams help to deliver Reckitt's purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online. Within Sales, we're focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success. We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development.

About the role

Dive into the heart of commerce as our new Trade Marketing Execative at Reckitt,Leads the development and implementation of category management and placement strategies for nominated Key Accounts, and nominated categories – this will focus on increasing Reckitt  in store presence in our categories, strengthening our brands and optimising product assortment.
Also to co-ordinate & effectively manage communication and process between Sales (Nams/Kams), Trade Marketing, Space Planning, Key customers and business partners.. This is your chance to shape market trends, become a brand envoy in our partner stores, and set the stage for others to bring your strategies to life.

 

Your responsibilities

Shopper Understanding & Insights:
•Commission local shopper insights (eg: shopper research, shelf tests etc) to enhance local success models with factual data. The learnings from such activities to be shared and leveraged across the whole organisation as appropriate (sales, marketing, trade marketing, key customers)
•Responsible for delivering research projects that improve Reckitt understanding of shopper behaviour to support category reviews with customers which will assist in securing local success model executions.


Key Customer & Planograms:

•Key contact for any/all correspondence relating to planograms either received from Customers

•To oversee the data base of store audits & photo’s for all stores by region for the key categories
•To coach and manage internal space planner in the development of planograms in line with RB local success model.
•Manage process of planogram timings – ensure planograms are received/ reviewed/ feedback given by the relevant Trade Marketing Manager with the intention of reverting back within required timelineTo manage the implementation schedule with the Operational team to ensure shelves are relayed within the agreed timing as per planograms and to update management on implementation status after 1 month of planograms sign-off
•To ensure sales team (Ops & account managers) has access to all approved planograms by store, by category & region once approved at HO level.
•To complete ranging by cluster, by region, by customer with respective space planner and buyer for categories where we are category captains and to request and review those done by other Category leaders .
•Presenting category shopper insights/stories to our customers as required. To attend & support Nams/Kams at Buyer appointments relating to any/all category specific discussions.
•To train all Kams/Nams on the principles of space planning tool & the importance of the LSM guidelines. Also how to complete ranging for stores with proposed listings.
•To supply all Nams/Kams/TMM with generic planograms based on best practise models with merchandising guidelines by category, by customer, by cluster, by region.
•To update the companies merchandising manual with LSM placement principles and marketing share data when NPDs are launched.
•Contributes to Key Account category business plans, with customer & category analysis and promotional strategy evaluation – works together with Trade Marketing to recommend in store actions aimed at strengthening Reckitt position in the category.

The experience we're looking for

  • Bachelor’s degree in marketing or business 
  • 2-5 years’ experience in Trade Marketing, Sales, or FMCG
  • Solid experience in sales or marketing with a track record of turning plans into successful marketing actions.
    Analytical thinker, adept at using data for forecasting and making informed decisions.
    Excellent communication abilities, capable of thriving in a dynamic environment.
    Entrepreneurial spirit, with a keen sense of business and commercial mechanics.
    Strong grasp of customer, channel, and sales strategies, coupled with P & L management.
    Commitment to operational excellence and adept at implementing strategies successfully.

The skills for success

Trade Marketing, Field sales; Field sales management, Ecommerce, Analysing sales and Ecommerce data, Leadership skills, Consumer Insights; Shopper Insights; Customer Insights; Category Analysis, Collaboration and partnership skills; Influencing, Consultative Selling, Customer strategy; Channel strategy, Sales strategy development, Perform product planning, Business accumen; financial accumen, commercial accumen, Sales negotiation, P&L Management, Strategy Execution, Operational Excellence.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.


Job Segment: Nutrition, Counseling, Healthcare

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