Brand Manager

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.

Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

​Category Growth Organisation​

Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.

Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.

With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.

With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.

About the role

Are you passionate about making a difference? Be a part of the dynamic ASEAN regional category accelerator team for germ protection (Dettol), where you'll play a pivotal role in shaping regional strategies, identifying growth opportunities, and ensuring flawless market execution.

Your responsibilities

What You'll Do:

Innovation and Business Development: Collaborate with global and local teams to create a regional pipeline of innovations and business development ideas. You'll ensure these initiatives are sizeable and launch-ready, with robust implementation recommendations and guidance to markets.
Communications: Partner with creative agencies to develop compelling ideas that resonate across the entire consumer journey.
Penetration & Success Models: Help design and implement penetration and success model toolkits that will be rolled out to country teams for exceptional market execution.

This role reports directly to the Area Brand Director for the Germ Protection Business in ASEAN, providing you a great opportunity to take on significant responsibilities, learn from seasoned professionals, and accelerate your career growth.

This role will allow you to:

• Enhance Business Acumen & Diagnosis Skills: Identify consumer and market growth dynamics and translate them into strategic recommendations.
• Develop Leadership Abilities: Partner with and influence a diverse range of cross-functional teams with global and local scopes.
• Sharpen Ideation and Insight Generation: Propose, align, and own projects that will accelerate growth in the area.
• Master Communication Development: Become an expert in briefing and managing the communication development process and activation across various channels.
• Deliver Successful Go-to-Market Strategies & Projects: Strengthen your ability to provide impactful go-to-market recommendations.
• Learn from Industry Leaders: Collaborate with marketing directors and global functional leads in a top tier consumer goods company.

The experience we're looking for

• Proven Analytical Skills: Demonstrate strong analytical abilities to interpret data and make informed decisions.
• Commercial acumen: Understanding of how a business runs. 3-4 years of experience.
• Brand Building Expertise in digital landscape: Must show prior experience in building brands and successful campaigns via social commerce/livestreaming, with proven success in driving business results.
• Creative Problem-Solving.
• Comfortable with Ambiguity: Thrive in uncertain situations and adapt to changing environments.
• Entrepreneurial Spirit: Exhibit an entrepreneurial mindset and collaborate effectively to achieve business results.
• Project Management: Experience in managing projects from inception to completion.
• Driven and Ambitious.
• Resilient Under Pressure.
• Cultural Awareness: Understanding of cultural nuances within the ASEAN region.

The skills for success

Consumer Insights, Analytical skills, Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, Storytelling, Creativity, Marketing optimization, Digital Marketing, Commercial acumen, FMCG/Consumer Health Experience, Brand Management.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.

We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.

All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.