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Customer & Category Marketing Manager Pharma

City:  Lisbon

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

About the role

Leads within the country the implementation of category management strategies. This will focus on increasing Reckitt’s in store presence in our categories, strengthening our brands, optimizing product assortment, and promotional strategy.

As a Customer & Category Marketing Manager Pharma

The Customer & Category Marketing Manager plays a key role within the country marketing team, driving excellence in store (3D) execution across key customers/key accounts. The role will also focus on building expert knowledge in our key categories and sharing this with the customer in order to build long-term partnerships and increase profit and sales.

Your responsibilities

-Building long term partnership with the customer for category management projects.

-Responsible for the promotional strategy per customer and promotional execution (including trade budget management, range and space optimization)

-Responsible for the development of customer new product launch plans and ensuring successful implementation

-Develops country/customer 4P strategy and tactics in line with respective head of key accounts, and building on global 4P strategy

-Defines and manages the trade marketing budget

-Contributes to category marketing plans, with customer & category analysis and promotional strategy

-Lead and track execution KPIs at the point of sale, ensuring target achievement and driving corrective actions.

-Key contact for the Brand Marketing team with regards to all customer activity and execution

The experience we're looking for

-5 years of experience in Sales/Marketing and Key Accounts Management within Pharma industry. 

-Educated to minimum bachelor's degree in a related field. 

-Fluent in English and Portuguese. 

-Data-driven decision-making with focus on performance and efficiency.

The skills for success

Trade Marketing, Key Account Management, Account Management, Consumer Insights, Shopper Insights, Customer Insights, Category Analysis, Collaboration and partnership skills, Influencing, Commercial accumen, Strategy Execution, Operational Excellence

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.


Job Segment: Nutrition, Counseling, Pharmaceutical, Healthcare

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