Assistant Activation Manager- Uganda
We are Reckitt
Marketing
About the role
At Reckitt, we are passionate about making a difference in people's lives through our beloved health and hygiene products. We're on the lookout for an Assistant Activation Manager, whose creativity and analytical skills will help shape the future of our brands. Who will lead in the planning and execution of marketing and trade Marketing activities in Uganda and Tanzania and act as a liaison between the Sales team in Uganda and the Support Brand and TM teams in Kenya.
Your responsibilities
- Gather and interpret data to unveil insights that will inform strategic business decisions.
- Collaborate on market research and consumer behaviour projects to reveal trends that dictate our industry.
- To partake in the development of a clear vision for Reckitt brands in Uganda and Tanzania in line with regional and global strategic imperatives.
- Support in the delivery of portfolio P&L
- Monitor and get regular Market Share trends analysis
- Support in the development and implementation of the annual business plan, monitor performance and competitor activity and recommend adjustments to the marketing mix
- Execute initiatives (BDIs) and building blocks
- Support in building & maintaining a calendar of brand activations events.
- Support in analysing previous campaigns.
- Support in educating the consumer about the products through brand activations.
- Execute building blocks on annual basis in alignment with trade team
- To co-ordinate the sales and TM team in execution of BDIs
- Aligns plans & executional timelines and track progress
- Lead in digital execution of Reckitt brands
- Coordinate the digital plans and manage execution and achievement of set KPIs
The experience we're looking for
- Planning and Monitoring ability: leads in the development of portfolio strategy.
- Proactively collect and analyse relevant data and, where necessary, seek new data sources to identify opportunities for corrective action and growth.
- Consumer/customer orientation: Effective in finding mutual long- & short-term gains among diverse stakeholder interests whenever possible.
- Teamwork with good interpersonal communications: Ability to effectively work with the cross functional teams to deliver on set KPIs
- At least 3 years of marketing experience, and must be able to demonstrate outstanding marketing skills developed within the FMCG environment
- Exposure to data visualisation tools such as Tableau or Power BI is desirable.
- Keen attention to detail, coupled with strong problem-solving skills.
The skills for success
Consumer Insights, Analytical skills, Presentation skills, Drive Innovation, Product sustainability, Creativity, Marketing optimization, Commercial accumen, Collaboration.
What we offer
Equality
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