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Senior Brand Manager, Finish Additives

City: Nutley

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

Marketing

Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society. With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R and D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams. With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.

About the role

As a member of the Marketing team, you will be responsible for focusing on driving growth in the U.S by leading the execution of the brand marketing for Finish Additives in line with the commercial strategy as set by the Area.

Your responsibilities

Responsible for the achievement of financial and market share targets for Finish Additives brand portfolio in the U.S.
Works across functions including Area, PO1 team, supply, sales and finance to develop and execute successful commercial plans in order to deliver financial and share plans and targets
Manages initiative development and activation of any local brands in the portfolio including development of new products, consumer and shopper communications
Generates and proposes business development initiatives (BDIs) for the brand(s) based on consumer, shopper and market understanding.
Supports the Trade marketing team as required in the implementation of the store-format activation plans or optimizing product assortment and promotional strategy.
Supports the Sales team in creating customer presentations and meeting customer requirements.
Coordinate and manage the brand requirements with agency partners including the statement of work, Comms audits and area brand pipeline.
Manages the Efficiency planning of Comms including budget management & optimizing clustering shoots & multicounty shoots.
Prepares the In market Execution plan for the Powermarket and executes the approved integrated Comms plan and digital execution plan with the media and digital agencies

This role is not currently sponsoring visas or considering international movement at this time.

The experience we're looking for

Bachelor's degree, an MBA a plus but not required
Solid experience in development of strategy for Brand and Brand planning
Experience in marketing models beyond traditional TVC advertising preferred (professional; digital; etc.)
Minimum 18 months as a Brand Manager within CPG industry
Proven leadership skills and experience
Excellent analytical skills
Very strong verbal/written communication skills

#LI-Hybrid

The skills for success

Consumer Insights, Analytical skills, Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, New Product Development, Storytelling, Creativity, Marketing optimization, Digital Marketing, Commercial accumen, Collaboration, P&L management, FMCG/Consumer Health Experience, Brand Management.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

US salary ranges

USD $168,000.00 - $218,000.00

US pay transparency

The base salary range for this role will vary based on experience in job and industry, training and education, skills relevant to the position, and other factors permitted by law. In addition to the base salary, the position is eligible for an annual discretionary bonus, which is subject to change each year. Reckitt offers eligible employees competitive benefits including medical, prescription, dental, vision, and life and disability insurance; paid time off for vacation, sick and Company recognized holidays; a 401(k) plan; 16-week paid parental leave or 26 weeks for the birthing parent; adoption and fertility support; tuition reimbursement; discounts; and much more. Our compensation and benefits packages aim to give our talent the reward, protection, and peace of mind they deserve. If reasonable accommodation is needed to complete your application, please contact NAtalentacquisition@reckitt.com. Reckitt is committed to the full inclusion of all qualified individuals.

Equality

We recognize that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; color, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

Nearest Major Market: Newark
Nearest Secondary Market: New York City
Job Segment: Nutrition, Counseling, Healthcare