Brand Manager

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.

Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

​Category Growth Organisation​

Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.

Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.

With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.

With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.

About the role

• Lead & support design-for-China IW innovation project development and global innovation roll-out to China, through a comprehensive operation model by gaining maximized support from cross function teams both in local & global, managing through complexity in matrix organization. Closely work with cross functional teams to deliver initiatives on time and on quality to drive business growth.
• Closely working with local JV marketing team to understand local business requirement, support efficient local innovation process to drive agility and speed-to-market opportunities.
• Work closely with insight team and conduct market research to identify consumer insights and business opportunities to facilitate innovation pipeline and business growth plan.
• Lead market intelligence, competition tracking, data analysis and support business review.
• Resilient, can-do attitude, passion for win and people skill in matrix org are critical in soft capability.

Your responsibilities

•   Innovation support & management
  • Lead new initiative development for China, driving ideation, concept validation, and product development together with global & local cross functional project teams on time and on quality.
  • Support China JV innovation development by short-term pipeline development, validation, and product delivery, provide guidance and support to manage Reckitt process as needed.
  • Deliver global innovation to China through a comprehensive operation model with full support of cross function teams, managing through complexity for long-term pipeline
  • Actively work with insight team on consumer insight understanding, market trend, and competition tracking & data analysis to feed innovation pipeline and business growth plan.
  • Support to rollout key projects from China mainland to HK, TW, Japan, and Korea per request.
  • Support budget management and spending tracking.
• X-function collaboration & management
  • Multiple stakeholder management, including global leaders, cross functional teams, China JV business partners, local cross functional teams, and external partners.
  • Understand global category & cross functional organization and local operation model, to facilitate effective & efficient project management with global and local cross functional teams.

Performance Measures                                                                                

• Business performance
  • NR & profit growth (in-year)
  • Share gain (in-year)
  • China is priority to measure
• Innovation pipeline delivery
  • No. of initiative being validated through LR stage gate.
  • No. of initiative launched in market.

The experience we're looking for

• Bachelor’s degree is required. Master’s degree, major in marketing, commercial, business management, PMP preferred.
• 5 years of brand management experience, including product innovation and brand building experience in consumer goods. Experience in beauty category, personal care, or home care is a must. Experience in both MNC in China and China local enterprises, and mastery of both MNC & local innovation process is a plus.
• Mastery of MNC innovation development process is a must. Has solid innovation related skills & experience including consumer & market insight analysis, innovation idea generation, concept development & validation, product development, commercialization based on in-depth business & insight understanding.
• Data & insight gathering & analysis skill is a must. 
• Excellent or native in both written & verbal Chinese and English is a must. Strong communication and people skills, with ability to influence and drive collaboration at a local China level and on a global level.
• Hands on, attention to details with clear priority setting.
• Open minded, quick learner, and has the ability to manage ambiguity.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.

We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.

All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.