Trade Marketing Analyst
We are Reckitt
Sales
Our Sales teams help to deliver Reckitt's purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online. Within Sales, we're focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success. We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development.
You will work on the front line of strategic execution and at the centre of product delivery within a FTSE10 Company and one of the top 3 TV advertisers in the UK – with results that consistently outperform our competitors.
Our brands are Number 1 or Number 2 brands in all their primary markets and we work with key retail players like Tesco, Boots, Asda and Sainsbury (amongst many others!). You will be able to say that you work for the most successful market innovator in the sector – with 30% of sales over three years coming from new products – and a company recognised for the strength of its commercial capabilities, offering numerous career opportunities.
About the role
You will support the Trade Marketing teams by developing process & analysis that delivers actionable insight to drive Revenue, profit & Market Share, whilst managing trade investment effectively, in all categories & accounts across the business portfolio. Key priorities will be to input, maintain and analyse complex data sets in order to provide actionable insight, commercial reporting, and management and coordination of deployment processes. The ideal candidate will also be comfortable managing & working with senior stakeholders in order to ensure compliance to processes. The focus of the role should be to develop new processes that provide insight and recommendation for positive change, not simply data analytics.
Your responsibilities
- Developing & maintaining complex excel based tools that help to identify revenue & optimisation opportunities
- Developing end to end processes to guide the sales & trade marketing functions towards clear, actionable opportunities
- Working with multiple stakeholders to maintain local & global reporting suites
- Develop & maintain structure & tools for long-term sales business initiatives
- Liaise with Trade Marketing Managers to ensure deadlines are met on key business visibility priorities
- Support the Trade Marketing Managers on ad-hoc analysis
- Nielsen analysis for market dynamics
- Siebel analysis for sales reporting
- 4P analysis
The experience we're looking for
- A graduate calibre candidate
- Strong/advanced excel skills
- Ability to interpret large volumes of data
- Strong communication skills with the ability to work with various stakeholders at all levels of seniority
The skills for success
What we offer
Equality
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