Brand Manager Nordics (talent pool)

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.
Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

​Marketing​

Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivate us to design and deliver distinctive communications throughout our consumer funnel, so what we deliver category growth as well as positive impact on society. With extensive media and digital teams embeded throughout the organization, we measure both our business and our cocietal impact. 

Our global teams lead on our overarching brand stategy, bran guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in aprtenership with our Sales teams. With the scale of our 2500 marketing community -alongside our leading -edge Marketing Academy-your opportunities to grow and upskill will be extensive.

About the role

Reckitt is looking for an energetic Brand Manager who will be a key member of the Nordic organization. He/She owns the Marketing startegy of his/her category in the Nordic countries hereby delivering Net Revenue, Gross Margin and Market Share Targets.

Your responsibilities

- Annual Brand Plan:Creating the Nordic brand plan for portfolio of brands, including strategy, initiatives, 4Ps and financial plan.
- Innovation: Developing new products based on trade or consumer insights. From qualifying the opportunity to developing the right 4Ps proposition, trade story and launch support.
- Communication: Planning the yearly ATL communication and media plan for the Nordic countries -adapting or developing the assets (e.g. TV copies, Social Media) and managing communication channels (e.g. website).
- Portfolio Management: Defining assortment. Price and promotion KPIs per channel.
- Brand Performance: Tracking and analyzing brand performance utilizing Nielsen and financial reports. Amending plan to act on new challenge/opps.

-Budget management: Crafting the yearly brands' budgets based on ROI and managing the spend.

-People management: Managing direct reports.

The experience we're looking for

- Min.2-3 years' experience within FMCG Marketing and/or Trade Marketing.
- Master's degree or equivalent from recognized business school.
- Demonstrated exprience of developing marketing strategies encompassing Communication, Innovation and Brand Marketing.
- Solid understanding of commercial finance, strong project management and customer relatiosnhip accumen.
- Exeprience with AC Nielsen, CATMAN and other market research software would be considered a plus.
- Fluency ( oral and written) in English, Scandinavian language is advantageous.

-Advanced user of Microsoft Office package, especially Excel.

The skills for success

 Brand marketing, Brand Strategy, Innovation, Consumer & Shopper Insights, Data Analytics, Channel Strategy, Trade MArketing, Category Management, New Product Development, P&L Management, Project Management, Stakeholder Management.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.
We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.
All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.