Junior Trade Marketing Manager
We are Reckitt
Sales
About the role
We are looking for a proactive and commercially minded Junior Trade Marketing Manager to join our Denmark team, supporting the OTC and Personal Care categories. Reporting directly to the Trade Marketing Manager, this role will play a key part in translating brand and category strategies into best-in-class commercial execution across the Danish market.
The successful candidate will act as a strategic link between Marketing and Sales, ensuring the effective implementation of trade activation plans, promotional programs, and channel strategies that drive category growth and strengthen in-store execution. This is an excellent opportunity for an ambitious professional who enjoys working autonomously, taking ownership of projects, influencing stakeholders, and translating consumer and customer insights into tangible commercial results.
Your responsibilities
- Act as the key liaison between Brand and Sales teams, ensuring effective coordination and alignment of marketing initiatives and sales promotions to deliver a cohesive customer marketing program.
- Own the development, execution, and performance tracking of trade marketing programs designed to increase in-store visibility, sales performance, and market share, ensuring alignment with the 4P strategy and broader business objectives.
- Execute the annual Trade Marketing Plan, translating brand and category strategies into impactful customer and channel activation initiatives aligned with retailer calendars and category priorities.
- Develop channel strategies and lead the execution of associated plans across retail and pharmacy channels, supporting the achievement of category and commercial objectives.
- Prepare and manage promotional plans for key customers and channels, working closely with Sales teams to maximize commercial opportunities and business performance.
- Leverage category, shopper, customer, and market insights to identify growth opportunities and develop actionable recommendations that support business objectives.
- Monitor, evaluate, and report on the effectiveness of promotional activities and trade initiatives, identifying opportunities to optimize performance and maximize return on investment.
The experience we're looking for
- Bachelor’s/Master’s degree in Marketing, Business Administration, Economics, or a related discipline.
- 2-3 years of experience in Trade Marketing, Category Management, Sales, or Marketing. (Experience within the FMCG or pharmaceutical industry would be considered a strong advantage).
- Solid understanding of commercial execution, trade activation, customer marketing, and category growth principles.
- Proven analytical capabilities, including the ability to translate consumer, shopper, customer, and market insights into actionable business plans and recommendations.
- Strong stakeholder management, communication, and influencing skills, with a proven ability to build strong relationships and collaborate effectively across Sales, Marketing, Finance, and other business functions.
- A proactive, hands-on, and solution-oriented mindset, combined with the ability to work independently in a fast-paced, dynamic environment.
- Proficiency in Microsoft Excel and PowerPoint. Experience with Nielsen or Kantar would be considered an advantage.
- Fluency in English is required. Danish language skills would be considered a significant advantage.
The skills for success
What we offer
Equality
Job Segment:
Counseling, Nutrition, Pharmacy, Healthcare